GT

Meta Performance

Gaura Travel · Facebook Ads + Page
Reporting period
Followers
Currency
AUD
Reset
01

Spend & return over time

Meta revenue = pixel omni_purchase · G360 Meta revenue = 40/20/40 multi-touch · profit = 5%

Monthly spend & Pixel ROAS

bars = spend · line = ROAS×

Attributed revenue by month

AUD

Daily spend

02

Campaign leaderboard

click a column to sort
Campaign SpendResultsResult TypeCompare ResultResult Δ%Cost / Result Compare SpendSpend Δ% Impr. Reach* Freq.* Clicks CTR% CPC Purch. Attr. rev ROAS× Compare ROASΔ
03

Ad Set Performance

search by ad set name or ID · click a column to sort
Ad SetCampaignSpendResultsResult TypeCompare ResultResult Δ%Cost / ResultCompare SpendSpend Δ% Impr.Reach*Freq.*ClicksCTR%CPCPurch.Purchase CPAAttr. revROAS×Compare ROASΔ
04

Ad Performance

current selection · sorted by spend
AdAd SetCampaignSpendResultsResult TypeCompare ResultResult Δ%Cost / ResultCompare SpendSpend Δ%Impr.ClicksCTR%Purch.Purchase CPAAttr. revROAS×Compare ROASΔ
05

Creative Performance

creative preview when metadata is available · otherwise ad is used as the creative proxy
Creative / AdAd SetCampaignSpendResultsResult TypeCompare ResultResult Δ%Cost / ResultCompare SpendSpend Δ%Impr.ClicksCTR%CPCPurch.Purchase CPAAttr. revROAS×Compare ROASΔ
06

Audience & placement

from age/gender breakdown

Spend by age

male · female
MaleFemale

Spend by gender

Placement

new stream
07

Organic audience & reach

The Australia ⇄ India route

Page followers by city — your two core markets, facing each other
AUSTRALIA INDIA

Follower base by market

Top countries

followers
08

Top posts

by engagement